Nov. 23, 2022
EP.23 - Conor McKenzie-Wilde - 5 guidelines for digital marketeers to get through a recession.
We talk to Connor about his 5 mantras for getting through the recession and what digital marketeers should be focussing on. Conor gives some brilliant advice, references to quotes and some very good reading which you can see linked in the podcast description.
Conor McKenzie-Wilde is a Performance Marketing Strategist at VCCP Media. Conor specializes in finding opportunities for brands to generate growth, efficiencies and understanding of their customers in popular digital spaces.
Quotes:
"There's no problem so bad you can't make it worse." - Chris Hadfield
"A recession is an opportunity in wolf's clothing" - Robin Sharma
Reading List
5/25 Rule - Harvard Business Review 2014
The monk who sold his Ferrari - Robin Sharma
